Marketing the Promise of the Perfect Trope

In highly voracious, commercially dominant genres like romance, thriller, and sci-fi/fantasy, the traditional rules of literary marketing do not apply. These readers are not primarily motivated by lyrical prose or abstract thematic explorations; they are seeking highly specific, guaranteed emotional…Read More

5 Signs Your Grandparenting Days Are Under Attack (And How to Fight Back)

Remember when grandparenting was all about sneaking extra cookies to the kids and being the “fun” house? Those were the days. Now, thanks to a messy divorce or a family feud, you feel less like a grandparent and more like a suspect in a criminal investigation. The phone…Read More